DJ Khaled’s ‘Khaled Khaled’ Debuts No. 1 On The Billboard 200
DJ Khaled’s Khaled Khaled has debuted at No. 1 on the Billboard 200 Album chart.
According to Nielsen MRC Data, the album moved 93,000 equivalent units including 14,000 actual sales and 76,000 streaming equivalents (from just under 107 million plays).
“The album is doing better on platforms like Spotify and Apple Music than on sites like iTunes, which speaks to the listening habits of the DJ’s fans,” according to Forbes.com.
This is the third time at number one on the Billboard 200 chart for DJ Khaled. He previously hit the mark with Grateful and Major Key and has been getting praises for his marketing efforts from industry players for this latest project.
P. Diddy in congratulating Khaled on his marketing plan said, “ I ain’t gon lie I never seen nuttn like this I have done a bunch of crazy roll outs that have always been my strength. The way that you roll this sh*t out I need to know…sometimes you think you know it all.. I am a believer. I don’t know that there is another album that can get my time right now because of the energy you put out”
The energy talked about by P. Diddy includes an elaborate visit to Jamaica to record music and shoot music videos. He started promoting the album last year but things became interesting after the Jamaica visit last month.
Khaled and his family stayed at the exclusive Rio Chico resort owned by Sandals Caribbean, which he calls “The Holy Mountain”.
Adam Stewart, Chairman of the Sandals group in an Instagram Live with Khaled said he is blown away by the way Khaled carries himself.
“This is such a treat for us here in Jamaica because the relationship you have with Jamaica I have come to learn by walking closely with you is unusual…Even the leadership in our government is blown away and humbled by the way you carried everyone around from Jamaica and the Caribbean. From your days in fully loaded… it’s fascinating to watch you.”
Khaled responded to Adam by saying, “Jamaica is home for me and its part of my story”.
DJ Khaled went to extreme lengths to promote Khaled Khaled and by all indications it has paid off. The video for Sorry Not Sorry featuring Jay Z and Nas has been top trending on YouTube since the day it was released.
The album is the number one Hip Hop album on iTunes which categorized even the Reggae singles as Hip Hop on the charts.
Khaled Khaled has 14 tracks ranging from Pop, Hip Hop, Reggae and R&B and features 30 artists. Among them are: Cardi B, Lil baby, Lil Wayne, Drake, Bounty Killer, Buju Banton, Barrington Levy, Capleton and others.
Khaled has dropped music videos for a number of the songs on the album and Every Chance I Get music video featuring Lil Baby and Lil Dirk is the top trending song in the United States this week onYouTube.
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