Bugle Asks ‘Why Are We So Toxic?’ In Powerful New ‘Toxicity’ Video: Watch
Bugle continues to position himself as one of the strongest voices in Jamaican music. His catalogue ranges from songs to keep you feeling joyful, to those that share thought-provoking messages that inspire peak consciousness.
After announcing his upcoming album, Toxicity, earlier this year, Bugle kicked things off with “My Life” which was accompanied by a music video, then he followed up with the highly anticipated “Experience” single with rising recording artist Nation Boss. Now, the album’s title track “Toxicity” has been released with a short film.
Directed by Shot N’ Stunning, the visual starts off with scenes depicting slavery, before breaking off into modern day Jamaica focusing on the corruption and frustration resulting from Politics. Bugle asks, “Why are we so toxic?” among other questions in the video, and it allows us to look at ourselves and our fellow men. The world has gone through so much, and the hearts of men have either allowed them to do good, or add to the evil that threatens societies.
The “Toxicity” visual promises to be one of the year’s best, and it provides a great lead up to the release of the “Toxicity” album on October 22. The single was produced by the Sparkie Baby owned Twelve 9 Records, and Loud City Music. Be on the lookout for more content from Bugle in the coming days leading up to the album’s release, which features appearances from Jesse Royal, Kabaka Pyramid, Jahmiel, Beenie Man, Julian Marley, Bounty Killa, and many others. The album will be released through Bugle’s An9ted Music, and Evidence Music.
Tune in to Bugle’s “Toxicity” short film in the clip above.