Lanae Inks Brand Ambassadorship Deal With Micro-Financing Solutions Ltd
Dancehall singjay Lanae recently inked a brand ambassador deal with Micro-Financing Solutions Ltd.
“She is a young dynamic upcoming artiste who sings clean, fun songs that appeal to a wide cross section of our society. Her brand aligns with our brand because we are a money services company that is catering and trying to appeal to a wide cross section of our society as well,” Dino Hinds, head of MFS Ltd., said.
MFS Ltd. is a 12-year-old company that offers a full suite of money services including remittances, bill payment and equity financing. The company presently operates out of the three locations, with offices at 2 Trafalgar road, 176 Spanish Town and head office at Lady Musgrave Road.
Hinds said that he was looking forward to the partnership.
“A few months ago, Lanae did a custom jingle for the company. It was well received by customers and staff members loved it and we decided to expand the relationship. We’re like Bounty Killer, we buss young artiste, so we’re looking forward to working with her,” Hinds said.
In the meantime, Lanae released her latest music video, ‘Nothing Fi Show’ this week.
“When I first posted ‘Nothing Fi Show’ on my Instagram (@badgallanae) the response was immediate and positive from the supporters. They’ve been expressing their excitement for it since my IG post going viral with over 43,000 views. I know my music video will meet and exceed all expectations!” Lanae said.
She will be releasing singles such as “No More Friends” produced by Milli Music, “Quint it” produced by Jah Snowcone and “Fun” produced by Craig Cream. She also plans to go to Trinidad to shoot videos for collaborations with artistes there.
“These songs are going to heat up the Summer,” she said.
Lanae, given name Lanae Gillette, hails from Green Pond, St James. A graduate of the Montego Bay High School, Lanae grew up in the tourist capital.
After leaving high school, she tried her hand at modelling, doing several events at hotels in and around Montego Bay, and at entertainment events at Pier One. Lanae placed 1st in the Miss Universe Jamaica North West pageant in 2018 and then top 14 in the Miss Universe Jamaica regional contest, again winning the miss congenial sectional prize.
Lanae recently completed a BSc. degree in Management Studies at the University of the West Indies.
She is known for tracks such as ‘Whine’ with over 13 million youtube views and her ‘Stay Dung Deh’ collaboration with Leftside, which has received over 4.1 million views on YouTube, as well as the people’s favorite “Love My Life” on the popular Liquid Sunshine riddim.