Kndra The Blrr Gains Notoriety As A ‘Scamma Gyal’ With ’60 Seconds’

Even though she has a new song poking fun at the ‘chopping’ phenomenon, Spanish Town-based artist Kndra the Blrr, is no fan of Lotto scammers or the ‘chopping’ phenomenon.

“Well I don’t like it but choppings ago tek place if we like it or not whether it’s major blue chip companies or a little man wid a banger doing Lotto scamming…this is a way of life in Jamaica that I don’t support but is a reality. I personally know that in my new song, ’60 seconds’, I am just acting a common part in a daily lifestyle adopted by quite a few ladies in Jamaica,” she said, laughing.

Recently, Minister of National Security Dr Horace Chang, during his contribution to the Sectoral Debate in the House of Representatives on June 1, intimate that the fight over US$1 billion (J$150 billion) in lottery scamming money flowing into the western section of the country was responsible for a 53 per cent increase in murders in Hanover, Westmoreland and St. James.

More formally referred to as ‘advance fee fraud’, lottery scamming has presented a new headache for the government and law enforcement agencies, what Chang described the development as “an emerging, major crisis”.

While Kndra the Blrr doesn’t approve of lottery scamming, she is aware that women sometimes con men out of money, this forms the basis for her new single, ’60 seconds’.

The single, released on the Musiverse label, revolves around a minute-long conversation between an old man and a female as the female attempts to con a rich man who she doesn’t love out of money even after he has already bought her an apartment and is suspicious of her motives. Songs about women tricking men out of money have long been popular in Jamaica with songs like Super Cat’s Boops and Michigan and Smiley’s ‘Sugar Daddy’.

“It’s just reality mixed with a little fun. The feedback has been very good, teh 60 second clip gone viral, I can’t complain. Mi just give thanks for the support,” the artiste whose real name is Kendra Chang, said.

The video has racked up 16,000 views since its release.

She grew up in the Spanish Town area and recorded her first single, ‘Weh Di Money Deh’ in 2019 which poked fun at entertainers for not managing their money and success properly.

“I wasn’t interested in recording but I was always writing songs and singing for my friends, they were always trying to get me to go to the studio until one day I gave up and mi just go, and the rest is history,” she said.

She came up with the concept to adopt the Blrr girl monicker because of her innate shyness where she blurred her face to hide her identity.

“Whenever I was entertaining friends and they would try to video me I would hide or run, until one day “black boy” said, don’t hide… I can blur your face, so I sing and they blurred my face… the song went viral and I didn’t have a face or name so the public started to refer to me as the blur face and it catch on, only thing I did was spell it BLRR,” she said.